Here it is – my new Newsletter not only with stuff about myself but with links to photo and other art stuff around the world – at one place, at your fingertips and a minimalist design I have worked quite a lot with.
Nowadays one must have a mission statement up front and any business must have a concept. More importantly, people have actuially have asked me whether I operate on some basic idea(s) or just do things.
So I thought it would be good to state it in a few points – also because I actually have thought of it:
Art and peace are basic to my photo concept. Other elements are:
• diversity of themes, seeing the big and the small world where I go;
• photo graphics – meaning a graphic print-like appearance;
• variety of media – fine art papers, canvas, sometimes metal and mixed media;
• honoring the advice of my mentor, grand old man of Danish photography Viggo Rivad: you, not some expensive equipment, make the good picture;
• caring for the entire process – from shooting to printing, framing and marketing;
• experimenting with the above, not aiming to find a niche or one style that can be repeated;
• inspired by painters such as Robert Rauschenberg, Gerhard Richter and David Hockney as well as by classical art – e.g Vermeer in “Black Girl With A Pearl Earring” (2014) which you see to your right (email) or below (phone);
• inspired by photographers too many to mention;
• identifying my work mostly with art photography but also documentary;
• making extensive use of new technologies, the Internet and social media;
• always having my Nikon D7000 or iPhone at hand;
• exploring randomly what peace photography could be;
• offering clients quality and security, incl. a signed print documentation at purchase which guarantees the authenticity of the work, what paper it is printed on with which printer, size of edition, number and signature etc.
I’ve spent months in thinking up a concept for an Oberg PhotoGraphics Newsletter. PhotoArtually is what I have come up with as an answer to these two questions:
How do you communicate as one of a much larger movement – give-and-take?
How do you attract art loving people’s attention – and potential clients – by not just broadcasting your own works and achievements?
Whether you are an accomplished artist or a promising beginner, people want to gain something, not being told just what to pay attention to or pay for. Promoting oneself without giving something – as many still do – also militates against the fundamental idea and beauty of it all: sharing, mutual learning, give-and-take with no money involved.
Social media is about sharing. As frequently as I can, I share links to art stuff on both Facebook, Twitter and Google+. I share images and appreciate other people’s images on Instagram. It does take time but it also gives me a lot – what’s wrong with gift-giving, after all?
I have seen how it helps me connect with superb enthusiast and professional photographers, learn from them how they create both their art and their public relations. It’s a wonderful world also because this can be done sitting at one’s desk, having a computer or an iPhone – and, there you go, there is a world of exciting stuff out there.
Overwhelming? Yes, of course – billions of images and stuff. But the world is overwhelming for good and for bad; I know that also as a peace researcher. But the alternative is self-isolation, lack of vision and of inspiration. And one learns to distinguish quite quickly between what is vauable to you and what is not.
That’s what PhotoArtually – photo, art and what is actually going on – serves to do: To give you a lot of interesting articles and images that I see myself, use in my work, feel joy at seeing and even more so at sharing. Most people don’t have the time to gather interesting stuff from literatlly hundreds of sources around the world. I could say that I also don’t have that time – but I have to and want to keep abreast with developments, keep in the forefront and learn, learn and learn – and share and connect with people in that incredibly fascinating and inspiring world.
The newsletter is not too frequent, occasional, free and you can unsubscribe anytime with just one click.
I’m now on Instagram
It’s an exciting way to meet people with an interest in photography, art, art videos, exhibitions, galleries. Here is just a test – a snapshot video by iPhone of one of my latest photos that I shared on Instagram and embedded for you here.
YOu can of course do a photo – but a video offers you the chance to explore a photo (even if you shake your iPhone a bit…) and to also say a few words. But a video on Instagram must be between 3 and 15 seconds. Only!
Are you on Instagram, let’s connect there…
Artikel av Henrik Hedlund och undertecknad i Sydsvenska Dagbladet på Konstkvällen, 18 oktober 2014
Det gick riktigt bra på Kulturnatten – över 50 besökande även om det fanns hundratals andra evenemang och Vegagatan ligger en bit utanför centrum.
Jag har också öppet på min helt egen “Konstsöndag” dagen efter 14-17.